Applications and databases are big and getting bigger. The typical organization manages 8 to 10 instances of an application, including binaries, configuration files, and databases, for development, QA, reporting, and other project needs. Getting the right environments and data to the right team can take weeks or months, with most of the time and expense in people and process. Application instance and database requests generally start with managers and committees for approval, then sort through prioritization and scheduling, and finally consume hours of low-value, painstaking work and coordination from DBAs, IT admins, and storage admins. The sum of these delays lead to high project costs, schedule overruns, quality gaps, and frustration for developers, QA engineers, and users alike.