The Delphix Vision

Every company is now a data company, and data companies need DataOps. The Delphix DataOps platform powers the next quantum leap in software development by speeding the secure delivery of test data.

Data companyEvery Company is a Data Company

Data is now a strategic asset and a competitive weapon. Entire industries are being shaken to their core by insurgents wielding data assets. Powerful incumbents are battling for dominance on the strength of their customer relationships.

Every company is a now data company. Building new applications requires new ways of thinking about and using data. Analytics, decision making, and machine learning demand access to near-real-time data.

At the same time, the data environment is becoming more complex. The explosion in the volume of data, numbers of data sources, and the variety of database systems is straining the limits of traditional data management. Meanwhile, governments worldwide are deepening their regulation of data handling.

This increasing complexity is slowing the velocity of innovation. And, it is preventing data users — including developers, testers, analysts, and data scientists — from getting the data they need, at the pace they need, in order to do their jobs.

Delphix is on a mission to revolutionize the way development teams work with data.

Data Companies Need DataOps

DataOps is the answer to the rising complexity of data management. DataOps is a movement, comprised of a set of practices and technologies designed to break down barriers between data owners and data users.

DataOps can support data users through the continuous delivery of data and self-service data management — while maintaining organizational control, security, and privacy. DataOps can make data users more productive. It enables access to the data that users need, in the form they need, when they need it — and makes self-service possible.


DataOps can make data managers more productive by reducing the red tape and manual scripting traditionally associated with extracting, securing, and delivering data. It enables simpler, shared data management tooling and workflows for otherwise incompatible, heterogeneous data platforms. Finally, it simplifies working with data wherever it may live — whether on-premises or in the cloud.

DataOps can ease the burden of complying with data privacy regulations. It provides centralized governance and control of data access. It automatically and seamlessly identifies sensitive data and protects it from all but authorized users.

DataOps accelerates the progress of enterprises on their journey of digital transformation with speed and confidence.

Delphix is DataOps for App Dev

In the last ten years, the DevOps movement has accelerated the pace of software development. But as developers have increased their productivity, rapid and secure access to data has become a bottleneck.

The accelerating tempo of application development has increased developers’ need for production-quality data environments to test those applications.

Developers need a revolution in data access to match the revolution in development practices. The Delphix platform’s DataOps capabilities can power the next quantum leap in software development by speeding the delivery of data where it’s needed, making data managers more productive, keeping sensitive information out of the wrong hands, and enabling developers to quickly and directly manage their data as needed.

Delphix is on a mission to revolutionize the way development teams work with data.

As DataOps continues to mature, enterprises will reap the additional benefits of empowering development teams to overcome data friction and achieve the velocity of innovation demanded by the digital economy.
Matt Aslett
451 Research

What is DataOps?

DataOps is a set of practices and technologies designed to speed data to users who need it, while maintaining control, security, and privacy.


How Does DataOps eliminate Application Development Bottlenecks?

As application development practices and toolchains become more robust, traditional data management practices can’t keep up. DataOps accelerates the delivery of production-quality data to application developers and testers.